When people make a pay-per-head sportsbook, the first issue comes from the fact that you have to advertise it, and you may need more money or resources to get people interested in your picks, insights, and services.
That is why making full use of online platforms like Reddit can benefit you in many ways, as you can find like-minded people who may also give you insights into areas of betting that you could lack knowledge of.
Read on to find out how you can get started with a Reddit sportsbook and garner a community.
First, Create A Reddit Account
First of all, you want to make a new account on Reddit, and from here, you should have access to subreddits, and here you want to find the ones that are relevant to betting, so ones like r/sportsbook and r/sportsbetting are the best places to start.
You can find posts, predictions, sports betting tools, a live chat, and the rules for that specific page in these subreddits.
Here you can discuss picks, ask questions, see results, or any issues you might have with a service if you need advice.
If you find these communities aren’t geared towards what you’re looking for, you can try suggested subreddits which you should see as a side tab, or you can search a term to find other subreddits that are more relevant to you.
Rules For Subreddits
Now you’ve established a footing here, there are a few rules that you’ll have to comply with to make sure that the discussions on the subreddits are relevant and aren’t full of spam.
In general, these rules can be summarised as follows:
- No touting or selling picks– This extends to advertising pages where you sell picks. You can do so when you have established your own subreddit.
- No excessive self-promotion– Even though you can’t promote your own services, you can plug your social media accounts and website link at the end of comments, as long as it’s relevant to the topic of discussion.
- Follow content rules– This relates to the relevance of your posts, as you want to give insightful answers to questions instead of a simple Google search. This doesn’t apply to the reporting of news and results.
When To Import People Over To Your Reddit Sportsbook
After you have gained good ground in the subreddits and have a few people interested in your sportsbook, you can create your own subreddit under a clear heading and a description, so people know what the page is about.
You can add links to other tools and your sportsbook here.
With the submission text, you can decide the rules and notices that apply to this subreddit, as you don’t want unnecessary spam to lower the quality of it as you want your discussions to be relevant.
Then you can set content options to set it to text only, but that means no one will be able to post any links, so you should monitor your subreddit to see if there are excesses of link posting so you can add these restrictions if necessary.
To make it simple for people to navigate your subreddit, you can include a frequently asked questions tab for those who may be new to betting and need a breakdown of key phrases and how external sites work.
Operational License
For those operating this service outside the UK, you won’t need a remote operating license.
This will depend on your region as more laws can be introduced to regulate this industry area further.
However, you can avoid any legal fees by signing up for a reputable pay-per-head service, so you only have to worry about paying for the maintenance and the number of users that bet through your sportsbook.
For any ambiguities over these licenses, you can contact your local authority or the service provider to check their accreditation and see if there are any specific rules or regulations that apply to you.
How To Attract New Users
Even with your own Reddit sportsbook community, you may still have to use other methods to get people interested in your sportsbook.
Some of these pay-per-head services might have promotions where you can save on the cost per user as you refer them there.
As well as this, you want to create more variety, so you have a good pick of games and bets, so you could go into niche markets that look at less publicized tournaments and sports.
You could focus on individual performances and wagers that you may not find elsewhere.
It would help if you also research before signing up for a pay-per-head service.
You might find that some are more customizable and competitive than others, as you’ll be interested in things like line movers, mass editing tools, and override tools to enable functionality.
In Summary
With this in mind, if you have a clear goal of how many people you want to refer to your sportsbook, you can scale this to meet the growing user base’s demands.
This might not be so much of a problem if you only want to refer a few of your friends to the betting service, which can be useful if you’re looking to get started, as you can get advice on subreddits.
